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MARKETING MANAGEMENT (Record no. 284076)

MARC details
000 -LEADER
fixed length control field	00362pam a2200145a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	230405s xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	ENG
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	PHILIP KOTLER
245 ## - TITLE STATEMENT
Title	MARKETING MANAGEMENT
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	NEW DELHI
Name of publisher, distributor, etc.	PREENTICE HALL INDIA PVT LTD.,NEW DEHLI -
Date of publication, distribution, etc.
300 ## - PHYSICAL DESCRIPTION
Extent	131
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	MARKETING MANAGEMENT
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element	MBA
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a	3265

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
					Yashwantrao Mohite Institute of Management, Karad	Yashwantrao Mohite Institute of Management, Karad		12/09/2001	COMPUTER HUT	395.00		658.8	YMK-MBK-5241	17/04/2023	17/04/2023	Book
					Yashwantrao Mohite Institute of Management, Karad	Yashwantrao Mohite Institute of Management, Karad		12/09/2001	COMPUTER HUT	395.00		658.8	YMK-MBK-5239	17/04/2023	17/04/2023	Book