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MARKETING MANAGEMENT (Record no. 775581)

MARC details
000 -LEADER
fixed length control field	00412nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	230725s2009 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	SAX
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	SAXENA RAJAN
245 ## - TITLE STATEMENT
Title	MARKETING MANAGEMENT
250 ## - EDITION STATEMENT
Edition statement	4TH
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	TATA McGRAW HILL
Date of publication, distribution, etc.	2009
300 ## - PHYSICAL DESCRIPTION
Extent	263
365 ## - TRADE PRICE
Tax rate 1	20%
500 ## - GENERAL NOTE
General note	TEXT BOOK
501 ## - WITH NOTE
With note	PMM
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	PHARMA MARKETING MANAGEMENT

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