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Advertising Management: An Indian Perspective (Record no. 819645)

MARC details
000 -LEADER
fixed length control field	00339pam a2200145 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability
041 ## - LANGUAGE CODE
Language code of original
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	659.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	AGARWAL (P.K.)
Relator term	author
245 ## - TITLE STATEMENT
Title	Advertising Management: An Indian Perspective
Medium	Textual Document
250 ## - EDITION STATEMENT
Edition statement	3rd
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc.	Pragati Prakashan Meerut
Date of publication, distribution, etc.	2003
300 ## - PHYSICAL DESCRIPTION
Extent	600
930 ## - EQUIVALENCE OR CROSS-REFERENCE-UNIFORM TITLE HEADING [LOCAL, CANADA]
Uniform title	431

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection	Home library	Current library	Date acquired	Source of acquisition	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
					Institute of Management & Research, New Delhi	Institute of Management & Research, New Delhi	09/06/2009	Other		659.1	IMD-26PB0013574	17/08/2023	1	17/08/2023	Book