Krishna, S Jaya. <br/><br/>
Effective E-CRM : Practices and Perspectives /   Textual Documents 
NULL. 
 - Hyderabad :   ICFAI University Press ,   2006. 
 - 163 ;   24*16. 
<br/><br/><label>ISBN: </label>  
<br/><br/><label>Subjects--Index Terms: </label>Customer Relationship Management 
<br/><br/><label>Dewey Class. No.: </label>658.812  / KRI