TY  - BOOK
AU  - "MALHOTRA N. K.,"
TI  - MARKETING RESEARCH: AN APPLIED ORIENTATION
SN  - 81-7808-368-X
U1  - 658.8 MAL. 
PY  - 1999///
CY  - DELHI
PB  - "PEARSON EDUCATION, INC."
KW  - "MANAGEMENT,MARKETING MANAGEMENT,MARKETING RESEARCH"
ER  -