TY - BOOK AU - Bootwala Shaila. TI - Marketing and Salesmanship Fundamentals of Marketing U1 - 658.8 PY - 2018/// CY - Pune PB - Nirali Prakashan KW - and Supply Chain Management, Market Promotion Mix, Rural Marketing, Services Marketing, N1 - Marketing and Salesmanship Fundamentals of Marketing, Commerce ER -