Lancster Geoff. <br/><br/>
Staratergic Marketing Planning & Evaluation  Textual Documents 

 - 2004. 
 - Delhi  Crest Publishing House 
 - 187pg. 
<br/><br/><label>ISBN: </label>  
<br/><br/><label>Dewey Class. No.: </label>658.802  / MAS