000 00391pam a2200157a 44500
008 230405s1995 xxu||||| |||| 00| 0 eng d
041 _aENG
100 _aGROVER S K
245 _aTRADE MARKBRAND DUPLICATION & CONSUMER
250 _a1995
260 _aNULL
_bPRENTICE HALL ENGLEWOOD CLIFFS,NEW JERSEY
_c1995
300 _a269
650 _aMANAGEMENT
690 _aMBA
906 _a1180
999 _c281991
_d281991